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Small Business Website Design Guide
Autor: Julia-IT :: Views: 91 ::
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Many small business owners, who still don't have websites for their businesses, now are going to enter WWW marketplace. Although there are many various web design and development services offered by companies but sometimes it's not easy to decide what exactly is needed.
Usually small businesses web sites are of brochure type and mostly contain information about the company and products or services it offers. The web site is dedicated to help building business relationship with potential partners and attracting new customers, so it must be made at high professional level but still being affordable for small business scale budget.
Let's see what is needed for typical small business web site.
1) It must have custom site design with up to 10-15 pages, not just another template used million times before for other websites. The design must be unique and appropriate exactly for this web site.
2) Content management system (CMS) that allows the site owner to manage pages content by himself. The CMS must have simple and user-friendly interface giving real freedom for text content editing, images managing, and tables, charts, and diagrams building. The site owner must be able to update content when he needs and how he needs without being or hiring a webmaster. It really saves time and money that is very important for every small business owner.
3) Search engine optimization (SEO) is important as it gives the site a good start for further promotion if the owner needs it. SEO must include researching of online market area and finding appropriate strategy for the site optimization, promotion, analysis of competitive web sites, meta tags creation, site content optimization, and basic manual submission to search engines and web directories.
4) Domain name and reliable and affordable hosting. Both the services must be registered for the name of site owner who will own all rights.
It is ideally to have all these features in one package offered by one web design company so small business owner doesn't waste time for searching all these services separately.
Source: Free Articles
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