Free Articles
Free articles to be reprinted or published.
WL Marketing - Your #1 link building service
Main Menu
Got a website?
Looking for a place to sell websites?WM Media is the place to go whether you're looking to sell your website or buy advertising!
Categories
- Accounting
- Beauty
- Business
- Career
- Cars and Trucks
- Computers
- Culture and Society
- Environment
- Family
- Finance
- Fitness
- Food and Drink
- Free Tools and Resources
- Health
- Hobbies
- Home
- Humor
- Inspirational
- Internet
- Internet Marketing
- - Adsense
- - Affiliate Programs
- - Article Marketing
- - Banner Advertising
- - Click Bank
- - Directories
- - Drop Shipping
- - Ezines and Newsletters
- - Link Popularity
- - Pay Per Click
- - Search Engine Marketing
- - Search Engine Optimization
- - Site Promotion
- - Viral Marketing
- Legal
- Marketing
- Men's Issues
- Music
- Personal Development
- Pets and Animals
- Politics
- Psychology
- Publishing
- Recreation and Leisure
- Relationships
- Religion and Spirituality
- Science
- Speaking
- Technology
- Women's Issues
- Writing
My Friends
- Submit Articles for massive exposure!
- Web Hosting
- Web Design UK
- trade show displays
- Web Design Company
How To Harness The Magic Of Direct Response Website
Autor: docaps :: Views: 167 ::
:: View PDF :: Print View
For a web site to make the most money it must be a direct response web site. That does not mean that sites with contents do not make money. But for a small business owner the direct response website is the key to real profits.
Purpose of direct response website is very simple. It just takes orders. The customer reads your product and decides either to buy or leave. Simple and pure business. No confusion at all.
What is a direct response website?
It is a site which aims at stimulating a response from the customer. It focuses on selling a product and getting an immediate response. The response can be a purchase or a lead generation. Mostly it is in form of a sales letter featuring a product and having an order link at the end.
When a customer comes to direct response website he simply has two options. Either he buys the product or leaves.
Beauty of this site lies in easy to reach and accomplish the final deed or sale in just one or two clicks.
A site which requires more than three clicks to reach the order page cannot compete with a direct response site when it comes to making sales if they are getting the same traffic.
The reason is simple. Ease of reaching and reacting to the order.
So if you want to make good money out of your product or want to get ever pouring leads write or get written a killer sales letter, setup a direct response webpage with your order link and go.
The next thing you do is just count your sales.
There are a few things that you need to take care of. A theme based domain name and a good sales letter. If you cannot write one hire somebody who can. A little search and queries in the forum will surely get you one.
The principle of direct response website can also be applied to your existing website. Make your site such that when traffic comes to you it stays till it has gone through what you are offering. Here are few tips
# Do not post unnecessary links on your home and product page
If there are too many internal links the customer gets confused. If there are external links you have already lost the traffic before you could sell something. Design your site with the concept in your mind that your links should pull the visitor to the page where you are selling. Otherwise you have already diluted effectivity
# Your sales page should not be more than three clicks away maximum.
Earlier your potential customer reaches there better the results will be. All your customers are not on fast loading connections. Who will go through unnecessary hassles to reach your sales page if the work is tiresome? So make it easy for them. Everybody likes a comfortable experience.
# Design your site to be fast loading
Everybody including me and you hates slow loading sites. Your customer will turn away before your site appears. Cut those unnecessary graphics and test yourself for the results.
I will end the article with a quote from a leading internet marketing guru -
"A web site created out of a hot sales letter and an image of your product will make you much more money than a web site full of links ever will. This may be the exact opposite of what you have heard. If it is, then what you heard was wrong".
It was true when it was written. Repeated tests have shown that it is still true.
And it will stay this way.
See it your self.
Copyright ? 2006 Arun Pal Singh
Source: Free Articles
Other Interesting Articles
Pros and Cons of Different Types of InvestmentsTips for Choosing High Performance Mutual Fund
Tips for Choosing The Best Stock Broker
ETF Advantages and Disadvantages
Free Slot Machine Games on the Web
BMW Pros and Cons
Six Little Spending Mistakes That Can Cost You Financial Freedom
Want to Live Debt Free? Free Tips That Will Help