Free Articles
Free articles to be reprinted or published.
WL Marketing - Your #1 link building service
Main Menu
Got a website?
Looking for a place to sell websites?WM Media is the place to go whether you're looking to sell your website or buy advertising!
Categories
- Accounting
- Beauty
- Business
- - Advertising
- - Ask an Expert
- - Business Opportunities
- - Communication
- - Corporate
- - Customer Service
- - E-Commerce
- - Entrepreneurship
- - Ethics
- - Financing
- - Home Business
- - Human Resources
- - Import Export
- - Leadership
- - Management
- - Medium Sized
- - Network Marketing
- - Non Profit Organizations
- - Project Management
- - Public Company
- - Sales
- - Small Business
- - Strategic Planning
- - Telecommuting
- - Tools and Resources
- - Work Life Balance
- Career
- Cars and Trucks
- Computers
- Culture and Society
- Environment
- Family
- Finance
- Fitness
- Food and Drink
- Free Tools and Resources
- Health
- Hobbies
- Home
- Humor
- Inspirational
- Internet
- Internet Marketing
- Legal
- Marketing
- Men's Issues
- Music
- Personal Development
- Pets and Animals
- Politics
- Psychology
- Publishing
- Recreation and Leisure
- Relationships
- Religion and Spirituality
- Science
- Speaking
- Technology
- Women's Issues
- Writing
My Friends
- Submit Articles for massive exposure!
- Web Hosting
- Web Design UK
- trade show displays
- Web Design Company
Digging for Diamonds
Autor: sramana :: Views: 164 ::
:: View PDF :: Print View
Jewelry has become a major online category, in a counter-intuitive development within the e-commerce business.
Online jewelry sales are expected to reach $3.2 billion this year, compared with $2.5 billion last year. Overall, 8% of all jewelry sales in 2005 are expected to come from the Internet, up from 6% in 2004 and 3% in 2002. BlueNile forecasts 2005 sales of $205 million to $215 million, up from $169 million in 2004.
Ann Poletti at eBay said, they do $1.6-$1.7 Billion in jewelry and watches, and she gave me these two statistics:
50% ($0.8M) is in diamonds and watches.
50% ($0.8M) is in rings and watches.
These are very compelling numbers, indicating a very compelling opportunity.
An easy way to get into this business for an investor could be by buying Odimo (Nasdaq: ODMO) that owns the portal diamond.com, as well as other internet brands such as Ashford. The company did $52 Million in 2004 sales, but is currently valued at a mere $13 Million. Of course, they are losing beaucoup money. However, some of the P&L problems seem to be artifically created by their majority shareholder, The Steinmetz Group, who remains the sole supplier of diamonds to the company, but at questionable terms. Gross margin numbers seem suspicious.
Bottomline, jewelry online is an opportunity worth pursuing, and TAM is expected to continue to rise as more of the web savvy generations enhance their buying power.
Source: Free Articles
Other Interesting Articles
Pros and Cons of Different Types of InvestmentsTips for Choosing High Performance Mutual Fund
Tips for Choosing The Best Stock Broker
ETF Advantages and Disadvantages
Free Slot Machine Games on the Web
BMW Pros and Cons
Six Little Spending Mistakes That Can Cost You Financial Freedom
Want to Live Debt Free? Free Tips That Will Help